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FUEL YOUR BUSINESS TO TAKE FLIGHT

AUTOMATE YOUR SALES AND MARKETING PROCESS 

Blackbird Sales Enablement empowers businesses with data-driven sales and marketing systems that drive growth. Using GAP Selling, strategic analysis, and automation, we design scalable solutions—including sales systems, marketing collateral, and autonomous messaging—to streamline processes, enhance engagement, and accelerate revenue generation.

Blackbird Sales Enablement provides SCALABLE SOLUTIONS that elevate brands, enhance business development, and DRIVE SUSTAINED GROWTH.

Strategic GAP Analysis

Blackbird Sales Enablement conducts strategic assessments to evaluate a company’s current state, analyzing its technology stack, marketing materials, sales processes, and overall operations to uncover inefficiencies and identify opportunities. By defining the desired future state and measuring the distance between the two, Blackbird creates a data-driven roadmap for success.

Sales System Design

Most companies don’t generate enough sales activity to make the math work—especially those with limited sales roles or no dedicated sales team. Blackbird builds a structured system that does the heavy lifting by integrating the right technology, workflows, and messaging. This scalable, efficient framework ensures consistent execution and drives predictable revenue growth, even in organizations without traditional sales teams.

Marketing Collateral Creation

Blackbird Sales Enablement develops strategic content and assets that enhance the sales process. Leveraging modern technology, we ensure marketing materials are not only compelling but also trackable and efficient. It’s no longer just about a catchy slogan or polished visuals—the right collateral must create impact, engage decision-makers, and permeate every level of a potential customer’s organization to drive real results.

Autonomous Messaging + Comms

We build automated systems for outreach, follow-ups, and content delivery, ensuring consistent, personalized engagement that nurtures leads and drives conversions—without manual effort. Feel the pulse of your business through real-time inputs and outputs.

PROVEN RESULTS

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“Dave Williamson is an absolute game-changer! We’re now equipped with a first-class and industry leading business development process, and what once seemed daunting for our group now feels significantly more manageable. Dave epitomizes excellence in both his craft and character - thank you Dave for the great work!”

Dave Lewis - CEO, Varcon Engineering
Cory

“Dave, and his group, are in the middle of one of the most impactful change periods in our company's history. His desire and genuine focus gives his team members and the 700+ members of Graybar Canada, confidence that he will succeed and bring forth a new era that is beneficial to us, our customers and our suppliers.”

Cory Morris, VP Atlantic Canada - Graybar
Jessica Chrichton- Channel Marketing Manager, Panduit

The campaign was fully integrated from sales training, developing web pages, to a full external campaign targeting existing customers, but most importantly new customers. These are the exact campaigns we are wanting to run and David made the process easy and blew it out of the water when it came to results.

Jessica Chrichton- Channel Marketing Manager, Panduit.
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Dave’s personable approach allowed each member of the team to learn and develop in their own way, which reinforced their understanding of each lesson. I’ve thoroughly enjoyed every conversation I’ve had with Dave; he has been successful in strengthening our team’s abilities in business development and I highly recommend him for all your marketing needs.

Kevin MacLeod- Senior Engineer, Varcon

Assess the GAPS for where you need to be TARGETED and EFFICIENT.

PREVIOUS WORK EXPERIENCE

Digital Transformation AT IT'S BEST

Hercules SLR, a lifting and rigging solutions provider, undertook a digital transformation to enhance its online presence and meet evolving customer demands. The company established a robust e-commerce platform, focusing on a customer-centric approach through improved search, product availability, efficient delivery, and competitive pricing.

Listen to the story here - or scan the QR code to be directed to the audio conversation. 

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